M&A Glossary

What is Seller Financing?

Definition

Seller financing (also called a "seller note") is when the business seller provides a loan to the buyer to cover a portion of the purchase price—typically 20-50% of the deal value.

How Seller Financing Works

Instead of paying 100% at closing, the buyer makes a down payment (often 50-80% of purchase price) and signs a promissory note for the balance. The seller receives monthly payments with interest over 5-7 years.

Typical Seller Financing Terms

Why Sellers Offer Financing

Seller Financing in Trade Business Acquisitions

For HVAC, plumbing, and electrical businesses, seller financing is common because recurring service revenue provides predictable cash flow to service the debt. Sellers often appreciate staying involved during transition while earning interest income.

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